Latest Articles

By: Fred Cohen - 19 August 2017 - 0 Comments

We have become very visual as a society. And by visual, we don’t mean words. We mean visual as in computer and TV screens, where we watch lots of video content. It is believed [...]

By: Fred Cohen - 17 August 2017 - 0 Comments

Personal-injury cases can be very trying. Usually a personal-injury case means you are the injured party and you are dealing with medical and legal issues at the same time, which can be mentally and [...]

By: Fred Cohen - 17 August 2017 - 0 Comments

There are lawyers on every street corner, it seems. While your law firm has a share of success and has been building a good word-of-mouth reputation for quality, you do understand that it is [...]

What Should You Do If A Partner Decides To Retire?
By: Fred Cohen - 15 August 2017 - 0 Comments

Being a partner at a law firm is the culmination of a lifetime of work: from grade school to college to law school, all the way through all of your internships, associate jobs, and [...]

Should I Be Diversifying My Adwords Budget To Other Platforms?
By: Fred Cohen - 12 August 2017 - 0 Comments

Google Adwords can be a very frustrating topic for law firms.  You can invest resources into making a great site and getting great ads on Google, but simply putting people on your site does [...]

Is SEO The Real Estate Of The Digital World?
By: Fred Cohen - 08 August 2017 - 0 Comments

When discussing SEO, many people talk about it as a sprint.  Get some links, write a blog, and rank up in Google.  This is not a bad start, but they don’t look at the [...]

SEO For Law Firms: Editorial Placements Help In Two Ways
By: Fred Cohen - 05 August 2017 - 0 Comments

If you feel like your website isn’t reaching its fullest potential, there are several reasons why that might be: you could have an out of date SEO strategy (or none at all), your website could [...]

The Best Legal Databases To Have On File
By: Fred Cohen - 01 August 2017 - 0 Comments

When it comes to running a legal practice, it is vitally important that you maintain subscriptions to the best databases available. Doing so will allow you to gain access to case law and other [...]

Are Law Firm Directory Websites A Good Place To Advertise?
By: Fred Cohen - 27 July 2017 - 0 Comments

Marketing a law firm to the general public is never an easy project to undertake, especially with fierce competition in almost all areas of the country and online. Your competitors won’t make it easy [...]

By: Fred Cohen - 25 July 2017 - 0 Comments

It’s not easy to run a successful law firm, and building it into a monster entity capable of taking on hundreds of high-profile clients is even harder. You need to not only win most [...]